I love what primers do, but I usually find myself forgetting to put one on in the morning and I'm not even sure why. It's not the extra step because even I'm not that lazy. But for some reason, Tarte's new Colored Clay CC Primer has totally made me remember to use it every day and I'm so happy it does because it's awesome. It's the only primer I've ever tried in a stick form, so maybe that's the difference, but it's just so damn easy. I swipe it across my forehead, down each cheek, over my nose, and then on my chin, blend, and move on with the rest of my makeup. Super simple. I like how easy it blends into my skin and the way the different shades in it all do different things - it brightens your skin, evens your skin tone, helps blur away imperfections, and neutralizes redness. All good things! Plus, the fact that it comes in stick form makes it really easy to tote around or travel with, and I love the way it keeps my other makeup looking fresh all day. Definitely a new must-have!
Note: A sample of this product was sent to me by a PR representative working with Tarte