There's nothing better than when you can buy a great product while also helping a great cause, so if you're looking to do that (always!) this post is for you. In honor of Breast Cancer Awareness Month in October, Smashbox has introduced a new limited-edition shade of their Be Legendary Lip Gloss called Promise. The pink shade was inspired by the iconic BCA ribbon and gives your lips a gorgeous pink glow. (So pretty, right?) And for every gloss that's sold, Smashbox will be donating $5 to the Breast Cancer Research Foundation, an organization dedicated to preventing breast cancer and finding a cure in our lifetime through funding research worldwide. Such a good cause, such a great color. What're you waiting for?!