Okay, I realize I am probably the last one to jump on the bandwagon, here, but I don't know what the heck took me so long! I was at Bloomies this morning and was just going to pick-up my go-to Laura Mercier foundation when I saw the man at the Giorgio Armani counter was looking like he wanted me to come over (okay, he really was on the phone, but anything to justify me trying the foundation). Anyway, he was super-nice, immediately knew my foundation color (impressive) and the second he put on the Luminous Silk foundation, I was in love. This stuff is phenomenal. Yes, it's $59.00 which makes you choke on your spit a bit, but if sixty bucks means I look this good, I'm totally down. He also was really non-pressuring, which I adored about him (I'm so used to the makeup counters where they keep swiping different things on you until you cave, almost in tears). Luminous Silk is sheer to moderate coverage, feels so light on the face and really looks natural. He also swiped on a blush before I left, which I love (but didn't think to buy at the time). Another excuse to return to the counter, I guess.