Hey All, this weekend, October 17th and 18th, Nordstrom Beauty is hosting several seasonal Beauty Trend Events and Beauty Trend Shows! Everyone is invited to attend!
About Beauty Trend Events:
Join Nordstrom Beauty for one-on-one time with savvy beauty experts. They will share the latest beauty tips and tricks while you're pampered with a free makeup or skincare consultation. Afterwards, get access to FREE deluxe samples and exclusive gifts with purchase (while supply lasts). Admission is free — so don’t miss it!
About Beauty Trend Shows:
Here, you’ll watch top industry insiders reveal spring’s best beauty trends during a high-energy runway show. Then, get complimentary makeup, skincare and fragrance consultations full of DIY tips and tricks. Plus, score an exclusive (and free!) Nordstrom tote bag – just for attending! Tickets are $20 and redeemable toward your beauty purchase day of the event. The show starts around 8am, so don’t miss out!
Readers can simply RSVP or ask for special accommodations by calling or stopping by their favorite cosmetics counter, located within Nordstrom.
So this post is waaaaay overdue (I only have myself to blame for my slack in posting). My friend was lucky enough to attend BeautyCon this year so I begged her to do a writeup on all I'd missed. Of course I wanted to share with all so we can all plan our trips next year to the event. There was a lot to see so below is just a small recap. You can check out the event online to learn more about what's coming for 2015.
BeautyCon is a summit that provides a great opportunity for fans to get up close and personal with some of the internet's most influential beauty and fashion personalities and brands. I didn’t go to the Preview Night on Thursday (which I heard was amazing), but when I went to the actual convention on Saturday - whoa! It was crazy! So many people, so much to see, a lot of things going on! When I first exited the elevator, it was like a colorful sea of beauty-enthusiasts and bright and bold booths.
Naturally, I made a beeline to the Tarte booth, as I’m a huge fan of the brand. They had an event-exclusive sale where all nearly everything was $10, and palettes and sets were $15. So, of course, I stocked up on mascara and blush. Additionally, they provided a peek at their new collection and their Rainforest After Dark palette, which wasn’t available for purchase at the booth. But I have to say that the colors of the palette are gorgeous - totally fitting with 2014’s color of the year: Radiant Orchid. Also, I’m loving the new snake icon for the collection. They’ve packed out their trademark eyelash curler with a clip-on charm of the snake, which I totally want even though I have that same curler.
The Cover Girl booth was amazing. They were definitely going with a music theme, complete with their own DJ (blasting music from talented musical Cover Girls such as Katy Perry, Taylor Swift, Pink, and Janelle Monáe) and this wall that looked like an illuminated EQ mixing board, composed entirely of their Colorlicious Lipglosses. Their line was coiled all around the floor with eager fans who were able to get madeover from professional makeup artists using Cover Girl’s newest product line.
Salon Perfect's new collection is inspired by the 60’s, 70’s, and 80’s. On one side of their booth, they were giving fans lash makeovers with professionals applying their trademark falsies. And on the side of the booth, they were giving out complimentary full-size nail polishes of your choice! Confession - I have never solved a Rubik’s Cube in my life, but Ruby’s Cube still called out to me. It’s a top coat with small square confetti in Rubik’s Cube colors - red, yellow, blue, green, white, and orange. And it looks like it’s densely populated with the confetti, so it could be worn over a base color or standalone. Can’t wait to try it!
And last I just had to include - there were puppies at BeautyCon! These adorable little pups were in a small wing of the floor that held booths that supported animals rescues. One such booth was Grounds and Hounds Coffee Co., a company which gives 20% of their proceeds to multiple animal organizations, who were selling hot and iced coffee (totally delicious, by the way). It was really awesome to see booths like this that didn’t necessarily fit the bill for BeautyCon, but they still had an amazing presence for a good cause.
Some other highlights:
Panels were held at a central stage in the middle of the floor, so you didn’t need to wait in a line to attend (VIPs were able to snag seats). You could just walk on by and listen to the panel if you wanted.
Of course, being a digital-based beauty convention, it was absolutely crucial to hashtag this or Instagram that to take advantage of all the opportunities there. It was really neat to see so many companies market themselves using social media as a way to get closer to their consumers.
There were multiple meet-and-greet events planned throughout the day, and a bunch of YouTube beauty gurus were just walking the floor and taking photos with their fans. It was like a real-life internet party. By the way, beauty gurus are more beautiful in person than on camera. I don’t know how it’s physically possible to have skin that immaculate.
Overall, BeautyCon was jam-packed with loads of content. Really exciting and can't wait 'til next year!
Jouer is one of my favorite brands that I've discovered in recent years, so this event should be a lot of fun. For those of you in Los Angeles, Jouer will be at the Nordstrom in Santa Monica this Saturday, November 16th for the fall Pretty Party. Founder and Creative Director Christina Zilber will be in attendance and there will be Jouer makeovers and gifts with purchase (love the GWP's!) You can RSVP to RSVP@JouerCosmetics.com or call Nordstrom's at 310-752-2701 ext. 410 to make your appointment. Maybe I'll see you there!
You guys, this is the coolest thing I've heard about in a long time! Starting on February 1st and continuing through mid-April, MAKE UP FOR EVER is taking their Make Up School on the road. The bus you see above will be traveling to nine different cities doing something that no makeup brand has ever done before - inviting customers to bring in their makeup bags and the MAKE UP FOR EVER experts will teach them how to use their products, even if the products aren't from MAKE UP FOR EVER. I mean, how great is that? That's one of the reasons I never do these kind of things - my makeup bag has so many different brands in it that I can't really go to any one counter, but this event makes that possible. Their goal is to teach women how to actually do their own makeup and use what they already own, which is fantastic. In addition, they've partnered with Christina Ricci, who will be creating a special makeup bag for the tour, which'll be available to buy at all the stops on the tour, and later at Sephora.com. To book your own appointment, just visit MAKE UP FOR EVER's site here and click on the MAKE UP BAG REMIX tab. If you go, have fun!
If I could hop on a plane and go to Paris right now, I SO would. But, alas, I must show up at my job tomorrow so I guess I need to embrace the next best thing - Bath & Body Works celebration of the launch of Signature Collection From Paris, With Love - three alluring scents inspired by the “je ne sais quoi” of the captivating city on Saturday, August 11.
On Saturday August 11th from 1pm-5pm in select Bath & Body Works Stores Nationwide you'll experience the most romantic city in the world with a whirl wind tour of the iconic city through our new Parisian inspired fragrances – Paris in Bloom, Sweet on Paris, Paris Nights and one of our top fragrances Paris Amour. · Enter for the chance to take home the ultimate Paris fragrance experience - full size shower gel, body lotion and fine fragrance mist in one of the From Paris, With Love fragrances. · With every full size Signature purchase, guests will receive a gift featuring a Sweet Cinnamon Pumpkin Mini Candle and trial size Body Lotion as well as a Caramel Apple PocketBac and holder all together in a sweet mesh bag. These items are not available in stores until September so quantities are limited!
Visit the Event Page at Facebook.com/BathandBodyWorks or go to BathandBodyWorks.com/Event for a full list of participating stores
Stila Celebrity Makeup Artist and Global Creative Director Sarah Lucero will be stopping by two Sephora stores in Los Angeles tomorrow and Saturday to share her favorite tricks and tips on creating everything from the perfect cat eye swoop to how to most effectively use BB creams during the summer.
Here are the details:
Friday, May 25th - Sarah will be at the Sephora in Manhattan Beach (in the Manhattan Village Shopping Center on Sepulveda Blvd.)
Saturday, May 26th - Sarah will be at the Sephora in South Coast Plaza in Costa Mesa
Sarah will be doing personalized makeup consulations, which is super cool because her work has been featured in so many fabulous places (on the runways at Fashion Week, on your favorite celebrities...) She's also Stila's Global Director of Education, which means that she spends half her time traveling and training Stila's field team on how to use and sell the latest Stila products. (Sounds like a dream job, right?) The other half of her time she spends as the lead artist at top fashion shows and acts as a beauty expert for both TV and print and is the Stila spokesperson on HSN. Stop by and see her if you can make it!
This past weekend, I had the opportunity to check out CoverGirl's pre-MTV Movie Awards Beauty Bar at Nine Zero One salon in West Hollywood with my friends Charli and Jen for some fun celebrity spotting (Demi Lovato, Rumer Willis, Aubrey O’Day, Karina Smirnoff and Stephanie Pratt, to mention a few) and beauty treatments. It was so nice just to kick back and relax with our chic Hpnotiq purple cocktails and enjoy some finger sandwiches and deliciously decadent macaroons. (I could've easily scarfed down the whole tray!)
The event included tons of different ways to beautify yourself, including a FakeBake area where you could get spray tanned and walk out with a golden glow. I was tempted to indulge, but then I just got lazy, so I treated myself to a mani/pedi instead. (A gorgeous coral on my toes and a slate grey on my fingers). Makeup artists were demonstrating their favorite looks on people, and there were stylists giving everyone some fashionable braid hairstyles, several of which I'm definitely going to attempt to copy at home. (We'll see how that goes...) We also got sent off with gift bags full of Wella Brilliance products for color-treated hair, which I'm excited to try, and some of CoverGirl's new summer offerings, including their NatureLuxe Gloss Balm. I'll definitely report back once I try them.
All weekends should include fun events like this. I would be a much happier girl on Monday mornings!
If you're in the L.A. area next week, you'll definitely want to head over to South Coast Plaza to celebrate the opening of the new Origins store. It sounds like quite the party - Origins is partnering with Straight No Chaser, a 10-man, all male a capella group, who will be performing a 30-minute set in front of the store. After the concert (with free drinks and canapés!) there'll be free mini-facials and deluxe Origins samples (while supplies last). Afterwards, Origins will even plant a tree on behalf of all the attendees through Global ReLeaf (which has already planted more than 150,000 trees with Origins). Sounds great, right? I need to be independently wealthy so I can attend all these fabulous soirees!
It's that time of year again! Stila's annual Warehouse Sale is this Saturday, December 11th from 8am to 3:30pm. If you're in L.A., it's definitely worth getting up early for on a weekend (and this is coming from someone who never even considers getting out of bed before 11am when I don't have to). There's always tons of great products there at amazing prices - I usually get a bunch of stuff for myself (of course!) and then buy some of the sets for Christmas or birthday presents for my friends and family. You'll definitely want to get there as early as possible though, just to make sure you don't miss out on any of the hot items. The address of the sale this year is:
No matter which coast you call home, find the skin-fixing and tension-nixing services of Bliss at your fingertips and indulge in the ultimate spa experience on Gilt Groupe with our special Bliss sale! For the FIRST TIME EVER on any luxury flash sale site, Bliss is partnering with Gilt Groupe for exclusive sales in multiple cities, offering treatments and packages with locations in New York, L.A. and six other cities in between! In addition to cult-favorite products, this sale is a MUST for beauty buffs looking to refresh for Fall! Log onto gilt.com/bliss today, September 16th at 12PM ET through Saturday, September 19th at NOON ET to find the de-stressing services of Bliss at your beck and call. The renowned spa offers high-tech beauty solutions in a sleek, refined-yet-relaxed environment. With trademark touches like rhythm and blues tunes, a brownie buffet, and the most talented staff on the planet, it's no wonder they’ve gained a gaggle of grooming groupies over the years. Bliss' super-effective bath, body and skincare blends are based on years of tension-nixing, skin-fixing expertise, and will make you look and feel ‘spa’-tacular every day!